Where shopping around pays.

By department

• Pet supplies25.7%typically £16.703,731 products
• Beauty & fragrance20%typically £444,695 products
• Home & furniture16.8%typically £15.42126,514 products
• Phones & electronics16.4%typically £9.867,440 products
• Fashion & accessories15%typically £5725,882 products
• Health & wellbeing14.7%typically £1.214,638 products
• Sports & fitness14.6%typically £3.7420,388 products
• Toys & baby13.6%typically £3.0922,611 products
• DIY & tools13.4%typically £2.70102,560 products
• Computers & monitors12.3%typically £16.6015,715 products
• Food & drink11.5%typically £410,003 products
• Garden & outdoors10.1%typically £6.2679,365 products
• Cameras & imaging9.6%typically £21.553,109 products
• Appliances9.1%typically £7.0117,458 products
• Car parts & accessories2.5%typically £0.75129,682 products
• Jewellery & watches0.1%typically £0.0526,251 products

Spread is the gap between the lowest and highest current price for the same barcode, as a share of the highest. The median is used rather than the mean so a handful of extreme listings cannot move the figure. Products where retailers disagree by more than fourfold are excluded from the index entirely, because such a gap almost always means the offers are not the same commercial product.

Retailers analysed

235 UK retailers have enough contested products to measure. See who is cheapest most often →

Average price by department

• Cameras & imaging£111.99mean £370.75sample of 1,000
• Phones & electronics£99mean £343.80sample of 1,000
• Appliances£81.99mean £178.66sample of 1,000
• Computers & monitors£79.98mean £170.34sample of 1,000
• Jewellery & watches£62.95mean £80.49sample of 1,000
• Car parts & accessories£56.28mean £161.68sample of 1,000
• Pet supplies£40mean £56.92sample of 1,000
• Home & furniture£40mean £77.04sample of 1,000
• Garden & outdoors£35.99mean £71.81sample of 1,000
• Health & wellbeing£30.59mean £42.32sample of 1,000
• Toys & baby£27.60mean £46.44sample of 1,000
• Fashion & accessories£21.60mean £38.77sample of 1,000
• Food & drink£19.60mean £50.47sample of 1,000
• DIY & tools£18.99mean £57.44sample of 1,000
• Sports & fitness£17.40mean £22.04sample of 1,000
• Beauty & fragrance£11.24mean £18.62sample of 1,000

Median and mean of each department’s cheapest available price, sampled from its 1,000 top-ranked products — the ones actually getting traffic — not an exhaustive average across every product, since some departments run to hundreds of thousands of items.

No price trend (rising/falling) yet. Daily price-history snapshots started 17 Aug 2026, but the automated rebuild that writes them currently runs weekly, so only one snapshot exists — not enough to say which way prices are moving. A trend needs at least two separate snapshots to mean anything; fabricating a direction from a single point-in-time capture would just be a guess dressed up as data. This refreshes automatically once a second snapshot lands.