Lg Oled Ai B6 77" 2026 4K Smart Tv
Barcode 08806096772652 · every price below is this exact barcode
A recommended price of £2,799 is quoted for this product, but the typical price across 4 UK retailers is £1,799 — about 36% lower. A discount measured against the higher figure overstates the saving.
Every UK retailer selling this barcode
Retailers we earn a commission from are listed first, in price order, then every other retailer, also in price order. Delivery is shown separately because it changes the real total.
Cheapest on item price is very.co.uk at £1,799, but with delivery PRC Direct works out lower at £1,799.
- 01very.co.ukCheapest£1,799+ £9.99 deliveryPrice only
- 02PRC DirectBest with delivery£1,799delivery not statedPrice only
- 03Sonic Direct£1,799delivery not statedPrice only
- 04Electricshop£1,799delivery not statedPrice only
Retailer links are paid links. ASAP holds 4 current UK offers for this barcode; prices were last read from each retailer’s own product feed.
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Manufacturer specification
Published against this exact barcode, so it describes the item every retailer above is selling — not a similar model.
LG OLED77B6ELC.AEK. Display diagonal: 195.6 cm (77"), Display resolution: 3840 x 2160 pixels, HD type: 4K Ultra HD, Display technology: OLED. Smart TV. Wi-Fi, Ethernet LAN
- Display diagonal
- 195.6 cm (77")
- HD type
- 4K Ultra HD
- Display resolution
- 3840 x 2160 pixels
- Display technology
- OLED
- Native refresh rate
- 120 Hz
- Tuner type
- Analog & digital
- Smart TV
- Yes
- Operating system installed
- WebOS
- Screen mirroring
- Yes
- Apple AirPlay 2 support
- Yes
- Video apps
- BBC iPlayer, ITV X, All 4, My5, NOW TV, Netflix, Amazon Prime Video, Rakuten TV, Disney+,
- Audio output channels
- 2.0 channels
- Audio decoders
- Dolby Atmos
- Enhanced Audio Return Channel (eARC)
- Yes
- Wi-Fi
- Yes
- Bluetooth
- Yes
- Ethernet LAN
- Yes
- Bluetooth version
- 5.3
- VESA mounting
- Yes
- Panel mounting interface
- 300 x 200 mm
- Introduction year
- 2026
- High Dynamic Range (HDR) supported
- Yes
- High Dynamic Range (HDR) technology
- High Dynamic Range 10 Pro (HDR10 Pro), Hybrid Log-Gamma (HLG), Dolby Vision
- Game mode
- Yes
- Subtitles function
- Yes
- 4K Ultra HD upscaling
- Yes
- HDMI ports quantity
- 4
- Audio Return Channel (ARC)
- Yes
- Digital audio optical out
- 1
- Works with Amazon Alexa
- No
- Works with the Google Assistant
- Yes
- Energy efficiency class (SDR)
- E
- Width (with stand)
- 1719 mm
- Depth (with stand)
- 268 mm
- Height (with stand)
- 1057 mm
- Weight (with stand)
- 23.3 kg
- Width (without stand)
- 1719 mm
- Depth (without stand)
- 50.9 mm
- Height (without stand)
- 989 mm
- Weight (without stand)
- 22.9 kg
Specification supplied by the manufacturer via the product data catalogue. Check the retailer’s own listing before buying.